About Us

The story behind the tool

We Believe Marketing Shouldn't Cost the Earth

A Surrey startup on a mission to democratise premium marketing intelligence

🚀 Our Story

We're a Surrey-based startup that started with a simple observation: premium marketing tools were priced exclusively for enterprise budgets. Small agencies, ambitious teams, and hungry SMBs were getting left behind—stuck paying thousands monthly for tools they barely used.

Two years ago, we set out to change that. We built Agency Reporter PRO not for boardrooms, but for the underdogs—the scrappy agencies fighting for every client, the in-house marketers trying to prove their worth, the small businesses that couldn't afford a full marketing department.

What started as a passion project in a small office in Guildford has grown into something we never expected: 500+ agencies, teams, and businesses now rely on our platform daily to win clients, deliver results, and scale their operations without the SaaS treadmill.

500+ Active Users
50K+ Audits Run
£2M+ Client Revenue Generated
98% Satisfaction Rate

📖 How We Started

2024

Founded in Guildford, Surrey with a team of 3. Launched the first beta to 50 agencies for testing.

2024

Hit 100 active users. Added AI agents for competitor analysis and proposal generation based on feedback.

2025

Reached 250+ agencies. Launched PDF report generation and white-label options. Featured in Marketing Week.

2025

Crossed 500+ user milestone. Introduced team pricing and enterprise features. Built our dedicated support team.

2026

Today—still independent, still bootstrapped, still building for agencies like ours.

🎯 Our Mission

We're on a straightforward mission: put enterprise-grade marketing intelligence in every agency's hands.

We believe that:

📊 Data shouldn't be expensive. Why pay £2,000/month for tools that cost a fraction to build?

🔒 Your data should stay yours. We're the only tool with a true zero cloud footprint—we don't want your client data, and no one else should have it either.

💰 One payment should be enough. No subscriptions. No-feature paywalls. No perpetual SaaS treadmill draining your margins.

🤝 You're the expert, not us. Our AI doesn't replace your skills—it amplifies them. Every agent is trained on frameworks you already know.

💎 What We Value

🔐

Privacy First

Your client data never leaves your machine. That's not a feature—it's our foundation.

Simplicity

Powerful doesn't have to mean complicated. If it takes more than 2 minutes to learn, we've failed.

🤝

Customer Obsession

We answer every email. We listen to every suggestion. Your success is our growth.

👥 The Team

Claire Winslow — Co-Founder & CEO

Claire Winslow

Co-Founder & CEO

Former agency director with 15 years in marketing ops. Built Agency Reporter after watching too many boutique agencies get priced out of enterprise tools.

MW

Marcus Webb

Co-Founder & CTO

Full-stack developer and AI engineer. Previously built analytics platforms serving 10M+ users. Architect of Agency Reporter's zero-cloud-footprint engine.

JR

Jasmine Rowe

Head of Customer Success

Ex-agency strategist who's run 500+ marketing audits herself. Ensures every feature we ship solves a real problem agencies face daily.

🏆 Client Success Stories

30-Day Sprint

Digital Spark Agency

Manchester, UK

Needed to pitch three enterprise SEO retainers simultaneously but lacked the data team to produce competitive audits fast enough.

Result: Won all three contracts (£180K annual recurring revenue) using Agency Reporter's competitor analysis and market audit agents — turnaround: 4 days instead of 3 weeks.

"We'd have needed to hire two more analysts to match what one license did for us in a week."

— Tom Hicks, Founder
GDPR Compliance Win

Pinnacle Marketing Group

Bristol, UK

Financial services prospects refused to share data with cloud-based audit tools. Pinnacle was losing deals specifically on the data privacy question.

Result: Zero-cloud-footprint became their closing argument. Closed £95K in new business within the first month. GDPR compliance is no longer a blocker — it's their differentiator.

"The privacy angle alone closed deals we couldn't touch before. Prospects love that their data stays on our machine."

— Elena Voss, Director of Operations
Proposal Velocity

Luna Creative Co.

Brighton, UK

Five-person creative agency spending 8+ hours per proposal. Needed to scale without hiring.

Result: Cut proposal time from 8 hours to 45 minutes. Submitted 23 qualified proposals in Q1 2026 (up from 9 in Q4 2025). Revenue grew 170% year-over-year.

"I've recouped the license cost 10 times over. It's not a tool — it's an extra team member."

— Ruby Chen, Creative Director

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